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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
Episodes
Friday Dec 11, 2020
Recruitment Special
Friday Dec 11, 2020
Friday Dec 11, 2020
If your goal for 2021 is to find a new job, then this podcast is a MUST LISTEN. I'm joined by two recruitment specialists from the highly respected Michael Page Recruitment Company, where we'll discuss how to give yourself the edge in a crowded jobs market and what to expect when being interviewed remotely.
Friday Nov 27, 2020
Undervalued Skills for Marketers
Friday Nov 27, 2020
Friday Nov 27, 2020
Rob Watson, Marketing Manager for a Top 200 UK Law firm, returns to the podcast to discuss his article "Massively Undervalued Skills for Marketers". We'll help you to be at your most creative, and make the most of your time, in just 15 minutes.
Friday Nov 20, 2020
Marketing with a Purpose
Friday Nov 20, 2020
Friday Nov 20, 2020
This week my guest is Nigel Clark, and we discuss the importance of marketing with a purpose - who gets it right and what happens when you don't!
Friday Nov 13, 2020
Challenges in Marketing
Friday Nov 13, 2020
Friday Nov 13, 2020
I'd love to tell you that a career in marketing is all "Rainbows and Unicorns". The reality is, however, that the challenges are as great as the rewards. This week my guest Rob Watson discusses a few of the difficulties for marketers, and how you can look after yourself whilst you face them.
Friday Nov 06, 2020
Entrepreneurialism
Friday Nov 06, 2020
Friday Nov 06, 2020
(That's a long word!)
This week my guest is Alison Theaker; a PR and Marketing Lecturer who also has a keen passion in Entrepreneurships.
Returning guest Charles Nixon returns to consider how Brands should be behaving as we enter "Lockdown 2.0"
Friday Oct 30, 2020
Audio in Marketing
Friday Oct 30, 2020
Friday Oct 30, 2020
In this week's episode we discuss the importance of sound and audio in marketing - how 4 or 5 simple musical notes can immediately reinforce your brand! Don't believe us? Play our "Sonic Quiz" to see what we mean!
Friday Oct 23, 2020
Radical Localism
Friday Oct 23, 2020
Friday Oct 23, 2020
"Radical Localism: The most seismic shift in marketing strategy of the last decade". So says my guest, Rachel Hudson - an International Marketing Expert. Rachel will explain exactly what Radical Localism IS, and where you're already seeing it in action.
Friday Oct 16, 2020
AI in Marketing
Friday Oct 16, 2020
Friday Oct 16, 2020
This week's guest is Graham Berridge, a software engineer and architect - specialising in Artificial Intelligence. He'll explain what AI is, what it ISN'T, and how it can be used to best effect.
We also welcome Cambridge Marketing College's founder, Charles Nixon, back onto the podcast to look into his crystal ball to see what the future may hold!
Friday Oct 09, 2020
Internal Marketing
Friday Oct 09, 2020
Friday Oct 09, 2020
This week we talk about Internal Marketing:- the art of communicating within in an organisation, why it's important and what you can achieve when it's done really well!
Friday Oct 02, 2020
What Does PR Do?!
Friday Oct 02, 2020
Friday Oct 02, 2020
The Million Dollar Question! We try to answer the seemingly unanswerable with Course Director and Tutor for Public Relation Qualifications at Cambridge Marketing College - Alan Anstead.