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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
Episodes
Friday Jan 19, 2024
Creativity
Friday Jan 19, 2024
Friday Jan 19, 2024
Inspired by a listener question - this week we discuss all things creativity. How do you get your best ideas? Why aren't you feeling creative as normal?? Kiran Kapur discusses, with expert insights from Martin Talks, David Hall and Rob Watson.
Tuesday Jan 16, 2024
Opinionated Marketers on: GOOD NEWS
Tuesday Jan 16, 2024
Tuesday Jan 16, 2024
This week, our Opinionated Marketers reflect on two positive new stories.
Friday Jan 12, 2024
The Perma-Vuca Crisis
Friday Jan 12, 2024
Friday Jan 12, 2024
This week we revisit VUCA with Natacha Wilson, a Development Consultant and Marketeer - and introduce a new model 'BANI'.
Hosted by Kiran Kapur of Cambridge Marketing College
Tuesday Jan 09, 2024
Opinionated Marketers on: 2024
Tuesday Jan 09, 2024
Tuesday Jan 09, 2024
For our first episode of Opinionated Marketers in 2024, we asked Kiran Kapur and Charles Nixon of Cambridge Marketing College to make their predictions for the year ahead. We touch on supply chains, shortages and elections.
Thursday Jan 04, 2024
Critical Thinking and Fact Checking
Thursday Jan 04, 2024
Thursday Jan 04, 2024
This week, with a little bit of help from Winnie the Pooh, we remind marketers the importance of fact checking!
Friday Dec 22, 2023
The Top 3 of 2023
Friday Dec 22, 2023
Friday Dec 22, 2023
In our final podcast of 2023, we look back at the most-listened to episodes of the year AND set you a little Christmas Quiz.
From the entire Cambridge Marketing College team, we wish you a peaceful festive season.
Tuesday Dec 19, 2023
Opinionated Marketers on: 2023
Tuesday Dec 19, 2023
Tuesday Dec 19, 2023
At the start of this year, our Opinionated Marketers made predictions for 2023. How many came true? Listen to find out!
Tuesday Dec 12, 2023
Opinionated Marketers on: SOURCES
Tuesday Dec 12, 2023
Tuesday Dec 12, 2023
This week, in response to a listener question, our Opinionated Marketers reveal where THEY get their news.
Friday Dec 08, 2023
Google Ads
Friday Dec 08, 2023
Friday Dec 08, 2023
This week my guest is Jarod Spiewak - an SEO expert and consultant - and we're in the world of Google Ads. We discuss the four main Google ad networks, why vanity metrics are dangerous and much much more.
Tuesday Dec 05, 2023
Opinionated Marketers on: CHRISTMAS ADVERTS
Tuesday Dec 05, 2023
Tuesday Dec 05, 2023
It's fair to say one of our Opinionated Marketers was keener on this topic than the other! Kiran Kapur and Charles Nixon discuss this year's offerings.
Further reading here: https://www.marketingweek.com/christmas-blog-2023/?cmpid=em~newsletter~breaking_news~n~n&utm_medium=em&utm_source=newsletter&utm_campaign=breaking_news&eid=35267817&sid=MW0001&adg=A6B8BD96-0308-460A-874C-E8576693C945