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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
Episodes
Thursday May 04, 2023
Thursday May 04, 2023
As Luca Brecel becomes World Snooker Champion, and the UK prepares for the coronation of Charles III, our Opinionated Marketers discuss whether national stereotyping in marketing is actually useful.
Friday Apr 28, 2023
Friday Apr 28, 2023
This week my guest is Joe Glover of The Marketing Meetup - a now global marketing community started in Cambridge by Joe. Joe explains his motives for starting the organisation, and fills us in on how it's grown.
Monday Apr 24, 2023
Monday Apr 24, 2023
This week our Opinionated Marketers attempt to put a positive spin on... well... everything!
Friday Apr 21, 2023
Friday Apr 21, 2023
This week we discuss reflection, and the importance of doing performance reviews in the right way. This week's podcast will TOTALLY change the way you approach what can be a difficult but essential task.
Tuesday Apr 18, 2023
Tuesday Apr 18, 2023
As the UK government gets ready to test its Emergency Alert system, and BT 'war game' for potential conflict between China and Taiwan, our Opinionated Marketers discuss risk management and and planning.
Thursday Apr 06, 2023
Thursday Apr 06, 2023
This week it's another chance to find out about Topic Clustering. My guest is Skyler Reeves, Founder and CEO of content marketing agency Ardent Growth.
Friday Mar 31, 2023
Friday Mar 31, 2023
This week we talk about Marketing Messaging, and my guest is Henry Adaso - author of 'The Art of Messaging'. He explains his theory of 'Remarkable Messaging' and explores why celebrity endorsement really works.
Friday Mar 24, 2023
Friday Mar 24, 2023
This week we discuss sustainability - and what a good sustainability strategy looks like. Nigel Clark is my guest, tutor at the Cambridge Marketing College.
Wednesday Mar 15, 2023
Wednesday Mar 15, 2023
This week our Opinionated Marketers discuss success, and how it doesn't always mean what you might think it does. Kiran Kapur and Charles Nixon from Cambridge Marketing College examine!
Friday Mar 10, 2023
Friday Mar 10, 2023
This week we discuss communications in local government, and my guest is Dr Nik Johson - Mayor of the Cambridgeshire and Peterborough Combined Authority.