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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Friday Jul 28, 2023
Friday Jul 28, 2023
This week we look at how you market a city and it's night time offering. My guest is Natalie Cargill of Cambridge BID (Business Improvement District). We discuss how to market a destination, how the channels are different depending on the audience, and how the marketing techniques are changing.
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