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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Friday Apr 30, 2021
Secret Sustainability
Friday Apr 30, 2021
Friday Apr 30, 2021
This week: a "round table" discussion on why some companies keep quiet about their sustainability credentials. Thomas McAlinden and Nigel Clark consider the pitfalls of publicly marketing yourself as "Green".
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