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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Tuesday Nov 09, 2021
Opinionated Marketers on: THE LONG VIEW
Tuesday Nov 09, 2021
Tuesday Nov 09, 2021
This week our Opinionated Marketers touch on subjects such as "Reputation Management" and "Crisis Communication" - prompted by topical events like supply shortages and Yorkshire Cricket Club's racism scandal. Kiran Kapur and Charles Nixon discuss, with further reading here. https://influenceonline.co.uk/2021/11/05/yorkshire-county-cricket-club-racism-and-how-not-to-manage-a-crisis/
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