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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Tuesday Aug 03, 2021
Tuesday Aug 03, 2021
This week we discuss the Philip Kotler article that suggests Marketing needs to change and be curtailed for the sake of planet earth. Regular listeners to the podcast will know this has been a recurring theme of ours, so it's good to see we're blazing a trail (!!). Read the article here and click play to listen. https://4pkotler.medium.com/does-marketing-need-curtailment-for-the-sake-of-sustainability-72a572bbcf89
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