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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Tuesday Aug 10, 2021
Opinionated Marketers on: Can Marketers Help Fight Overconsumption?
Tuesday Aug 10, 2021
Tuesday Aug 10, 2021
This week, we look at the IPCC Report and whether marketers could be the saviours - or the savages - when it comes to reducing overconsumption and helping save the planet. You can read the IPCC Report here together with the report in The Guardian about Harvey Nichols as mentioned by Kiran.
Links: https://interactive-atlas.ipcc.ch/ and https://www.theguardian.com/business/2021/aug/09/harvey-nichols-reflaunt-launch-luxury-resale-service
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