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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Friday Mar 26, 2021
Friday Mar 26, 2021
This week we get to the bottom of what DAM (Digital Asset Management) actually is. We'll find out how it works, how it can benefit an organisation, and what a company can do if they can't afford a "full blown" system.
My guest is Michael Wells, Founder and MD of "Third Light".
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