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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Friday Feb 10, 2023
Friday Feb 10, 2023
This week we talk all things data and insights. We'll explain what a 360 view of customers actually means, how to bridge the gap between physical and digital customer experiences and explore how marketing campaigns can fail. My guest is Shamir Duverseau, co-founder of Smart Panda Labs, who has 20 years of experience in marketing.
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