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The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.
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Friday Sep 16, 2022
Friday Sep 16, 2022
This week we discuss Customer Centricity... what it is... and why the customer should be at the centre of every businesses decision AND process.
My guest is Stu Kaley, Director of Customer Experience and Digital at the Chartered Institute of Marketing.
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